Today has been another one of those crazy days where I’ve been busy all day but felt like I didn’t really get anything done, at all. I know I’ve done plenty, otherwise I wouldn’t have been so damn busy. But this brought me back to the fact that being busy all the time doesn’t equal being productive all the time. There’s a huge difference between being busy and being productive.
I remember when I used to work at a printing company in Pretoria many years ago. My boss used to hate it when anyone in the office looked like they weren’t doing anything — even when there was absolutely nothing to do. We had to look busy, always. So, we mastered the art of doing random, unproductive crap and even made extra unnecessary work for ourselves, just so that we’d look busy, in hopes of not being yelled at, verbally abused, or pummeled by pens and staplers… No, I’m not kidding, she actually did all that. After a few weeks I couldn’t handle it anymore, so I told her off and I left the building. It felt good, really good, to call her a “fucking bitch, impossible to work with” to her face. But let me get back to the point…
Being busy and being productive are two different things. I was really busy today, but was I productive? Let’s see… I wrote a short business plan and submitted it for startup funding… That took me literally all morning. Then I popped out for lunch. After lunch I did some routine maintenance on my website, sent a web design proposal to a potential client and responded to some emails… That took me all afternoon… Now I’m sitting here, looking back over my day and thinking, “What the fuck did I actually do?” because I can’t see any results and my bank balance is exactly where it was at this time, yesterday. Something is definitely wrong here! Or maybe I’m just beating myself up… but I really don’t think that I am…
I’m working hard, but am I working smart? Based on my unchanged bank balance; the answer is no. It’s time to start working smart. It’s time to shift from doing mundane tasks to delegating those tasks and focussing on what’s really important now: Financial growth and business expansion. Sure, it’s not all about the money. I love what I do and I’ll keep doing it, regardless of my bank balance. But I need money to survive, expand my horizons and live my dream. Time to finish up the DV STORE development for public launch, then employ an assistant and a customer representative so that I can have the freedom to break past my current limitations and expand to new horizons.
What did you do today? Are you working hard or are you working smart?
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