Frames of Life, the eyewear campaign launched in 2010, makes its return. The setting this time is a café in a big city square, with a constant flow of people coming and going. A medley of different stories, hopes, and emotions, tied together by a common element: their Frames of Life eyewear. The protagonists are: Luc, a writer; Carlos, a young barman; Nina, a talented cellist; Lucille and Adrian, two successful young architects.

To view the campaign in its entirety, with exclusive content and interactive features, visit

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